It’s no surprise to any of us that AI generated photos are literally everywhere now. It’s the soup we’re swimming in. And a lot of the discourse I’m seeing online is surrounding the question: how to stand out as a photographer in a world of AI. We’re wondering what this means for the photography industry. […]
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You’re growing your marketing strategy and building out that funnel. One of the core components of that is blogging. You know it brings up your SEO, magnetizes aligned leads from Google and showcases your best work. But beyond describing recent work, what can you use it for? Educating your audience and showing them you’re an
Let’s talk photography business models for a sec. Not the boring, textbook kind—but the real-life way your photog business actually runs. Something that can be realllllly helpful to identify is what kind of business are you running? The way I see it, there are two “main” models of business. While plenty of options exist
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Remember back in 2014 when Girl Boss Culture was on the rise? I won’t name names, but there were some big influencers in the photography space (and elsewhere) talking all about how to be a boss ladyyyy. I’m all for women in charge, but can we talk for a minute about how that whole vibe
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This week I’ve been thinking a lot about marketing mindset. as small-business-owners, I think that word can feel ⚡️charged⚡️ with lots of preconceived strings attached. lord knows I get that. I used to be reallllly sales and marketing adverse. but I’ve really taken time to sit with my discomfort & learn how I want to powerfully
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When you picked up your camera and started your photography business, I bet you weren’t thinking about the unseen labor that has nothing to do with photos. What is the mental load? Let’s talk about it. The mental load for photographers is all about the tasks you carry that no one but you sees. DMS
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