jessie@the-focus-collective.com

A photographer places her camera on the desk after she learned how to stop treating your photography business like a hobby

Stop Treating Your Photography Business Like a Hobby

If there is one thing I want you to take away from this post, it is this: stop treating your photography business like a hobby. You have built something real. Something that makes money, books clients you love, and creates work that genuinely lights you up. And yet so many photographers are still operating from […]

Stop Treating Your Photography Business Like a Hobby Read More »

a card from The Focus Collective lies on wicker basket on table

7 Practical Hacks Every Mom Running a Business Should Know

Nobody hands you a manual for this. If you are looking for the hacks every mom running a business should know, you are already asking the right question. You built a business you are genuinely proud of, and somehow you are also keeping tiny humans alive, managing a household, and trying to be present for

7 Practical Hacks Every Mom Running a Business Should Know Read More »

mother holds baby next to lake learning how to balance motherhood and a photography business

How to Balance Motherhood and a Photography Business (Without Losing Yourself in the Process)

Figuring out how to balance motherhood and a photography business is one of those things nobody really prepares you for. You picked up the camera to pursue a dream, but you’re not handed a roadmap for also handling all the things. I’m no stranger to school pickups, a busy inbox, and the mental load of

How to Balance Motherhood and a Photography Business (Without Losing Yourself in the Process) Read More »

Jessie, of the The Focus Collective, and OBM and virtual assistant for photographers describes how you can operate a photography business like a CEO

How to Operate A Photography Business Like a CEO, Not an Employee | Virtual Assistant for Photographers

If you have been wondering how to operate a photography business like a CEO, you are in the right place. Because right now? It probably feels a lot more like being an employee. An overworked, under-supported one who never. actually. clocks out. That’s not the life, babes. You built this business because you love what

How to Operate A Photography Business Like a CEO, Not an Employee | Virtual Assistant for Photographers Read More »

Jessie from The Focus Collective discusses the importance of being a photographer in a world of AI

How to Stand Out As a Photographer In a World of AI | Admin Consultant for Creatives

It’s no surprise to any of us that AI generated photos are literally everywhere now. It’s the soup we’re swimming in. And a lot of the discourse I’m seeing online is surrounding the question: how to stand out as a photographer in a world of AI. We’re wondering what this means for the photography industry.

How to Stand Out As a Photographer In a World of AI | Admin Consultant for Creatives Read More »

Why You Need a Fellow Photographer as Your Virtual Assistant in Your Photography Business

Give me five minutes to show you why having a fellow photographer as your virtual assistant in your photography business really makes the world of difference. Because here’s the thing: you could hire someone to check tasks off a list. Someone you hand a to-do to, and they report back when it’s done. There’s nothing

Why You Need a Fellow Photographer as Your Virtual Assistant in Your Photography Business Read More »

Coffee mu sits on a desk as Jessie from The Focus Collective discusses how to find balance as a mom running a business

How to Find Balance As a Mom Running a Business? | OBM For Photographers

How to find balance as a mom running a business is one of the hardest things you will ever figure out. And nobody really warned us how hard it would actually be. You built a thriving photography business from the ground up and show up for your clients. You pour your heart into every image,

How to Find Balance As a Mom Running a Business? | OBM For Photographers Read More »

Jessie of The Focus Collective talks about simple marketing for photographers

How to Make Marketing Simple for Photographers? | Online Business Manager

Let’s talk about marketing for photographers in a way that doesn’t make you want to close your laptop and pour a glass of wine at 2pm. Here’s what you need to know: you are not bad at marketing. You are just busy and don’t have a CLEAR and actionable plan in place.   You’re photographing

How to Make Marketing Simple for Photographers? | Online Business Manager Read More »

Papers are spread out on the floor as Jessie from The Focus Collective, a VA and OBM for photographers, teachers other how to set up mini sessions in honeybook

How to Set Up Mini Sessions in Honeybook | Online Business Manager for Photographers

Mini sessions in Honeybook can be such a good move for your photography business. They boost your income, give you room to experiment creatively, and introduce your work to new people who may not be ready for a full session yet. When they’re done well, they can turn into a repeat revenue stream you actually

How to Set Up Mini Sessions in Honeybook | Online Business Manager for Photographers Read More »